Blog

Can Baby Boomers Still Rock When it Comes to CEO Leadership and Mobile Smarts?

Aug 29, 2013

Young at heart and (potentially) tech-savvy at any age.

That’s the takeaway from a recent Mobile Marketer article that discusses what some call the mobile generation gap, especially as it relates to CEOs’ leadership skills and their mobile mindset.

While it’s easy to paint broad generalities about 30-something and 50-something work place capabilities, setting arbitrary age limits (or age minimums) on what each group can do is pointless. CEO strengths and weaknesses must be evaluated on a case-by-case basis whether they were born in 1959 or 1979.

The article, Must CEOs be of the digital generation to understand mobile?, reviews examples of when young and old (er) corporate leaders have followed their generational stereotypes and when they’ve deviated from “expected” norms. Hint, hint, Microsoft’s Steve Ballmer gets top billing as does 29-year-old Mark Zuckerberg.

You can read the full article here, which includes additional insights from Vanessa Horwell, ThinkInk’s Chief Visibility Officer.

When it comes to mobile, can you really teach an old dog new tricks? And can Millennials and Gen Xers learn CEO leadership skills faster than their parents? Tell us what you think.

Contact Us

Sign up for our insights on the convergence of business and PR